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Archive for the Myths and Facts Category

Kangen and Kleenex…One and the Same? Product Branding in the Ionizer Industry

Kangen and Kleenex...One and the Same?  Product Branding in the Ionizer Industry

How many times have you heard one of your prospects ask, “Is this Kangen water®?” If you’ve ever taken a marketing class, you know that branding is one of the most important things any company can do to help sell their products.  To break into a marketplace […]

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World Health Organization Recommends Water as the Best Source of Minerals

World Health Organization Recommends Water as the Best Source of Minerals

We all know that we need to consume foods rich in calcium and magnesium, but rarely consider the impact of the beverages we drink on our daily intake. Of course, cow’s milk is a source of calcium – we learned that in grade school. But did you […]

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